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Pure Moxie | The Hospitals of Providence Women’s Services Campaign
Pure Moxie is a different kind of advertising agency. We believe our clients are and should be pioneers and rebels, innovative and uncompromising in their pursuit of their best. We help great organizations accomplish amazing things.
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The Hospitals of Providence Women’s Services Campaign

We were asked to rebrand a network of hospitals for Tenet Healthcare. In addition to launching with a new name and brand identity system, we created a fully integrated ad campaign that the included service line elements. The Women’s Services area was a new service that the client wanted to emphasize. Pure Moxie focused on the generational attachment that women had to this hospital network.